Connecticut entrepreneur Kristi H. Sullivan is a wellness advocate and self-care expert who is passionate about health, wealth, and happiness—and helping women flourish in these areas via a virtual community she hosts. Kristi also teaches workshops and does readings on Human Design and the art of aligning with your true self for manifesting abundance. She is a co-author of The Ultimate Guide to Self-Healing, Volume 2; The Great Pause: Blessings & Wisdom from COVID-19; and Transformation 2020 (all written and published on Amazon during the 2020 COVID-19 pandemic).

MetroHartford Alliance Content Manager Nan Price spoke with Kristi about discovering her entrepreneurial self.

NAN PRICE: When and why did you launch your business?

KRISTI SULLIVAN: While I’ve been in the wellness industry for nearly 20 years, I formally stepped into full-time solopreneurship this year, in July 2020.

I’ve had a passion for health and well-being since I started practicing and teaching yoga in the early 2000s, while exploring healing modalities (reiki, essential oils, tapping, nutrition, supplementation, and most recently, Human Design) for nearly two decades.

Over that time, I also built a strong network of like-minded women entrepreneurs who have provided great support for my transition. And, with all that has happened in 2020, self-care has become more important than ever—so my timing to uplevel my background into a new career was unknowingly perfect!

NAN: What does being a business owner mean to you?

KRISTI: I recently heard a quote along these lines, “The success of your business is directly tied to your personal development.” I believe that a business owner needs to do as much or more inner work (mind, body, and spirit) as outer work to successfully serve others and fulfill their life’s purpose through their business. And these days, the lines between business and personal are so blurred and intertwined.

NAN: What is the biggest challenge you’ve encountered starting out?

KRISTI: COVID-19 certainly created challenges for everyone in business this year and, like many, I definitely had to navigate and adjust to a new online world instead of in-person meetings/events. However, I overcame adversity by trusting that the universe had a bigger purpose for this to happen during my first year of business. And gratefully, I had some amazing opportunities unfold—like using time “at home” to co-author three books this year as part of my business resources.

NAN: You and I connected through the Ladies’ Power Lunch networking group. Tell us about the importance of collaboration and networking.

KRISTI: Collaboration is one of the best ways to get leverage and grow your business, in my opinion. My previous career was marketing communications in the nonprofit arena, where budgets are small and collaboration was vital. Networking is also critical because business these days is built more on relationships than ever before.

NAN: What advice do you have for others?

KRISTI: Like technology has been for the last 100 years, I predict that “energy” is the next key shift for our evolution—meaning the energy that exists all around us. My advice is that understanding your energetic blueprint can help you work less hard, more efficiently, and with better success. So do the inner work!

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