The volunteer-run website ShopBlackCT launched just one month ago and is quickly gaining notice as the state’s leading Black business guide. At the start of August, the website already had amassed more than 800 business listings from 76 cities and towns across a broad range of business categories.
ShopBlackCT provides a platform for Black-owned businesses in Connecticut to list for free, receive pro bono marketing support, and even have their businesses featured on the ShopBlackCT.com blog, according to organizers of the initiative formed to propel the website. The site also provides opportunities for Black business owners to share their expertise.
Hartford-based Nabii Organics, founded by Natasha Harris, is one of many Black- and women-owned businesses included in the extensive list.